Solutions Field Marketing Manager Integra Telecom
THIS JOB HAS EXPIRED DescriptionSummary:
Responsible for the executing marketing strategy and programs for driving increased sales of individual products, product bundles and solutions to customers addressed by the Integra sales channel. Attention to detail, and an eye for quality, along with the ability to grasp and translate technical capabilities into benefits is critical. The Field Marketing Manager will be the expert in understanding the Integra brand and strategy and ensuring its successful execution in the field.
Lead responsibility for collecting and communicating back competitive pressures in the assigned markets with recommendations for proposals and other responses to competitive pressure.
? Accelerate adoption and traction of product and marketing activities within the market
? Gather and report customer, market and competitive intelligence and leverage intelligence to tailor marketing activities
? Support market specific collateral needs and ensure consistent application of Corporate Marketing guidelines
? Develop and manage in-market customer testimonial and referral program
? Plan, organize, coordinate and execute marketing campaigns and events
? On-site market support for opportunities ? from content creation for big opportunities or smaller events that are produced and funded by sales. Control the brand image and messaging because we don?t have the resources to see what they?re doing or help inform it.
? Bachelor?s degree in marketing, business administration or a related field or the equivalent in training and experience.
? At least 10 years of experience in marketing within telecommunications or IT/Cloud services
? At least 5 years of experience in product and channel marketing, including experience with designated channels.
? This is a complex position, requiring technical knowledge of the telecommunications or IT/Cloud industry
? Products as well as general knowledge of fundamental marketing disciplines such as marketing communications.
? Must have skills to develop and deliver presentations to management level audience.
? Computer experience including word processing, database and spreadsheet programs.
? Master?s degree
||Denver, CO |
THIS JOB HAS EXPIRED