SR. BUSINESS DEVELOPMENT DIRECTOR Legacy.com
Legacy.com is looking for an experienced Business Development/Marketing professional with a digital background and a track record of generating demand for new products. The ideal candidate has an entrepreneurial spirit, with the desire to lead a new business category and contribute significantly to accelerating company growth. He/she will be based in the Chicago area and will focus on helping Legacy.com?s newspaper affiliates expand their business with funeral homes throughout the U.S.
In addition to being a results-driven, solutions-oriented revenue producer, the right candidate is analytically minded with experience leveraging CRM tools to deploy informed marketing strategies. He/she is a self-motivated individual who can work independently and collaboratively while directing others.
This is an exciting opportunity to make a difference on a winning team in a growing, profitable and well-run internet business based in Chicago. Legacy.com is a place where people grow professionally and personally by contributing creative ideas that matter to our customers.
Grow a strategically important, multi-million dollar revenue channel.
Oversee the formulation of marketing strategies to acquire new customers and engage existing clients using cross-platform strategies, such as e-mail, social media, events and direct mail.
Develop and lead a high-performing team of marketing, sales and account management professionals.
Work closely with Legacy?s Newspaper Affiliate team to ensure proper fulfillment of products/services distributed through this channel.
Provide and gather marketplace feedback, contributing to the development of new marketing programs and products.
Establish a sound methodology for using Legacy's CRM system to identify high-priority markets and prospects.
Collaborate with Legacy?s Advertising and Product teams to monitor existing products and identify key new opportunities.
Five (5) years of digital work experience in marketing, business development and/or sales.
Proven experience as a revenue-generating business development or marketing professional.
Track record of generating demand for new digital products.
Entrepreneurial spirit and the desire to be responsible for growth.
Demonstrated ability to manage client relationships.
Background in B-to-B marketing of digital products or services.
Experience managing people in sales/marketing functions tied to revenue goals
Exceptional communication, negotiation and presentation skills.
Extremely proactive, high-energy approach.
Exceptional attention to detail.
Ability to think and plan strategically and tactically.
Bachelor?s degree in business or related field.
Legacy.com offers a very generous and comprehensive salary and benefits package, including:
Medical, Dental, and Vision Insurance
Life and Accident Insurance
Short and Long Term Disability
Paid Time Off
Medical, Dependent Care, and Transit Flex Spending Plans
Employee Assistance Program
Company lunches and complimentary coffee, tea, soft drinks and snacks
||820 Davis Street |
Evanston, IL 60201