Vice President, Corporate Communications Tremor Video
At Tremor Video, we have a transformative story to tell. We seek a seasoned corporate communications leader to help us realize our mission to bring the certainty of science to the art of brand marketing.
Tremor Video, Inc. (NYSE: TRMR) has the goods, the proof and the passion to rise above it all. Success hinges on our ability to choreograph the many facets of our communications and marketing strategy so that we unleash the power of integration and our story emerges loudly to support our corporate, enterprise and media positions.
VICE PRESIDENT, CORPORATE COMMUNICATIONS
This leader will work cross-functionally to translate company and divisional objectives into a synchronized communications strategy against various constituencies. The role will be responsible for all corporate communications from strategy to messaging to execution, working tightly with the full resources of the marketing team.
As the primary corporate communications contact for the company, the Vice President, Corporate Communications reports to the Chief Marketing Officer.
Develop and drive comprehensive communications and media relations program, incorporating the objectives of all facets of the company
Align efforts to primary constituencies: brand advertising decision makers at agencies/marketers, enterprise customers, investors and publishers
Play key role in distinguishing media business from enterprise platform business
Amplify company?s initiatives in Programmatic space and establish leadership position
Support UK team and coordinate efforts and messaging
Spearhead media relations and industry analyst/influencer outreach, build relationships
Educate reporters and influencers on Tremor Video, Inc. differentiation (media & enterprise)
Cultivate and manage speaking opportunities for executives and prepare/train executives for speaking engagements
Develop continuous stream of new stories, work with divisions/relationship owners to gain agreement from brands/agencies/publishers to participate & pitch to press outlets
Oversee Corporate section of TremorVideo.com (Landing Page and IR Site)
Keep internal teams abreast of strategies, plans and execution
Establish PR success metrics and track consistently
Manage and develop corporate communications team
College degree required
Minimum 15+ years PR experience, both agency and in-house preferred
Outstanding verbal and written communications skills
Polished presentation and interpersonal skills
Proven advertising/ad tech press network
Must grasp technical concepts quickly and be able to articulate simply
Ability and passion to be extremely knowledgeable about video space/our products
Experience in public company preferred
KEYS TO SUCCESS
The person who will flourish in this role will?.
Have a hunger for multi-tasking and be driven by challenges
Be a thinker and a do-er
Rapidly understand ?geeky? details but hear ?storylines?
Display common sense, intuition and make sound decisions
Be an excellent networker and relationship builder
Be the person others go to for advice
Love selling their strategies and ideas in an influential way
Enjoy being scrappy and have little tolerance for standing still
Value integrity and know when lines have been crossed
Be self-motivated and independent but collaborative
Embrace and love the voice, attitude, and integrity of our brands
About Tremor Video, Inc.
Tremor Video is a leading provider of technology-driven video advertising solutions enabling brand advertisers to engage consumers across multiple internet-connected devices including computers, smartphones, tablets and connected TVs. Our clients include some of the largest brand advertisers and agencies in the world. These relationships have helped us create a robust online video ecosystem that includes more than 500 premium websites and mobile applications, over 200 of which partner with us on an exclusive basis. Our proprietary technology, VideoHub, analyzes in-stream video content, detects viewer and system attributes, and leverages our large repository of stored data to optimize video ad campaigns for brand-centric metrics. Through our VideoHub for Advertisers (VHA) enterprise solution, VideoHub also provides advertisers and agencies with advanced analytics and measurement tools enabling them to understand why, when and where viewers engage with their video ads.
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