Web Production Specialist GFI Software
THIS JOB HAS EXPIRED Essential Duties and Responsibilities:
Production of web components such as website pages, landing pages, and forms
Lead the technical implementation of all landing pages / forms within the organization.
Participate in QA effort, check for broken links, typos, and ensure website functionality is behaving as it should.
Support the development, implementation, and management of content and design standards for all websites.
Regular review of web content across browsers/devices to ensure a best-in-class customer experience.
Collaborate extensively with the design, copy/content, web development, IT and Marketing Automation teams.
Use analytics to drive informed business recommendations, and clearly communicate status throughout the quarter against goals and objectives to senior management and executives, identifying risks and opportunities.
Execute A/B and multivariate testing campaigns that will lift conversion rates.
The statements above are intended to describe the general nature and level of work being performed by people assigned to this job. Other duties may be assigned as needed. This job description is not intended to be a contract for employment and the employer reserves the right to make any necessary revisions to the job description at any time without notice.
3+ years of experience in web production with a focus on website and landing page development.
Experience producing websites and landing pages in-bound marketing (i.e. HubSpot), CMS (Sitecore a plus) and analytical tools to accomplish program objectives
Adobe Creative Suite
A combination of design and technical skills to implement page programs.
Experience with multivariate, A/B, and usability testing.
Basic understanding of Google Analytics. Ability to use data to strategize and test updates and changes to the website and online marketing.
Possess strong problem-solving skills, including ability to address issues in collaboration with others as appropriate; ability to proactively identify and prevent potential problems.
Strong project management and organizational skills.
Self-motivated with ability to take initiative.
Strong intrapersonal skills with an ability to communicate effectively.
||Clearwater, FL |
THIS JOB HAS EXPIRED