Yield Optimization Analyst MaxPoint Interactive
MaxPoint is looking for a Yield Optimization Analyst in our Morrisville, NC office. The Yield Optimization Analyst role is exciting for those willing to play an integral role working within a team to solve operational and strategic issues on behalf of clients relating to advertising campaigns. The Yield Optimization Analyst will drive the flight of digital advertising campaigns by working to bridge marketing data and MaxPoint proprietary expertise with quantitative, fact based analytical approaches. The role guides clients in defining and refining strategies relating to digital marketing (display advertising, digital video and mobile), marketing optimization and strategy, marketing spend effectiveness and marketing ROI, customer insights.
If you possess the ingredients of analytical curiosity, orientation to detail, work well on teams, and thrive in a dynamic environment then you?re an ideal candidate!
Strong time management skills
Effective at juggling multiple, competing priorities and can work in a fast-paced, open environment
Ability to communicate complex ideas clearly and to work collaboratively in a team setting
Conceptual thinker with strong analytical skills
Superb written and oral communication skills with a strong attention to detail
Creative yet pragmatic problem solver
Strong personal drive and motivation and is entrepreneurial
Strong cultural fit with exemplary professional behavior and values consistent within our organization
Broad understanding of current marketing trends, their impact on business strategies, and their implications in creating and sustaining a competitive advantage would be a plus
BS or equivalent from an accredited 4-year university or college is required
Demonstrated outstanding academic achievement and proven track record of performance excellence both in and outside of the classroom
Graduate work is preferred
2+ years demonstrated success in financial analyst or business consulting role
Digital media or ad network experience is a plus, but not required
What?s in it for you
MaxPoint offers a generous benefits package including company paid premiums for employee and family health, dental and vision coverage, company contributed Flexible Spending Account for eligible medical expenses, 401k, paid vacation and holidays. Additional benefits include optional employee paid life insurance and AD&D, voluntary long-term disability, and employee contributed Flexible Spending Account for eligible medical and dependent care expenses.
About MaxPoint Interactive
MaxPoint?s retail advertising platform drives in-store traffic for retailers, brands, and multi-location business owners. The company?s Digital Zip technology delivers the most effective and scalable neighborhood-level online campaigns. MaxPoint can pinpoint qualified customers interested in purchasing a product with more precision than using traditional zip codes, ultimately offering accurate neighborhood-level targeting with national reach and local results. Founded in 2007, MaxPoint has offices in New York, Chicago, Los Angeles, Bentonville, Cincinnati, Atlanta, Austin, and Raleigh-Durham.
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