Analytics Manager Appia
THIS JOB HAS EXPIRED Based on solid commercial momentum in the mobile app distribution market, Appia is looking for an Associate-level Analytics professional to join the Ad Operations team as a Campaign Performance Analyst.. In this role you will develop a deep understanding of the Appia campaign network in order to provide actionable, data-driven insights to our Account Management and Creative teams to help achieve our advertisers? goals. You will need to combine insightful data analysis with exceptional communication skills while building out new processes and tools.
Initial areas of responsibility include:
The successful candidate will create, maintain and deliver full-service or self-service access to data and reports to a variety of stakeholders including Sales, Account Management, Marketing, Finance, Ad Operations and Product.
This role requires understanding of the metrics used to measure online/digital advertising, as well as a strong foundation in data analysis. The ideal candidate will have experience working with major ad serving reporting systems, both publisher and client-side. The candidate will also have a strong interest in digital data analytics and be mathematically inclined. It will be essential to produce and deliver a high volume of reports and analysis while meeting deadlines and maintaining accuracy.
Own the campaign data for the Appia Network. Understand each advertisers? goals, KPI?s and performance, and mine through the data to find actionable insights to optimize our campaigns.
Monitor campaign performance and delivery
Support Ad Sales digital media advertising sales program through scheduled and ad hoc reporting requests
Become the business owner of Appia?s trafficking tools and collaborate with the product and engineering teams to embed models into production systems.
Conduct regular meetings with publisher partners to build relationships, identify issues, track performance, monitor implementations and optimize revenue.
Skills & Background
Apply advanced statistical methods
Work with large, complex data sets
Solve difficult ad-hoc problems
Research new ways for modeling ad performance
Research new algorithm and methods for optimizing ads quality and revenue
Thrive in a highly detailed, dynamic environment with a sense of urgency and professionalism.
Master?s degree required in statistics modeling and machine learning or related field.
1-3 years experience of statistical modeling and machine learning algorithms.
Experience with databases and scripting languages
Experience with open source statistical software
Strong knowledge of statistical modeling and
This position reports to the VP of Ad Operations and is located in Durham, NC.
Appia is the leading mobile user acquisition network; delivering mobile app downloads to over 1 billion users across 200 countries. Ranked #22 on the Wall Street Journal?s 2012 Top 50 Venture-Backed Companies, Appia provides non-incentivized performance mobile solutions for advertisers, publishers, and developers. Brands like ngmoco, AppBrain, Fiksu, Playtika, Cupid and Zedge trust Appia with their mobile app discovery. We are headquartered in Durham, NC with operations in San Francisco, CA. For more information, visit www.appia.com
||Durham, NC |
THIS JOB HAS EXPIRED