Director/VP of Brand Marketing Fixya
THIS JOB HAS EXPIRED FixYa is seeking a Director/VP of Brand Marketing to define and execute it's B2B marketing and go to market strategies at this fast growing company. Reporting directly to the CEO, this position will be responsible for creating the ad and data products and collateral, communication and messaging strategies, and market segmentation tactics, as well work with our sales teams to drive revenues and achieve goals.
Shape the way brands and agencies view FixYa and drive awareness of the FixYa brand within the online advertising and digital media space.
Partner with Product Marketing to define the ad and data products
Master the 4 P's and collaborate with UI designers and PM's.
Develop content and branding of media kits and client facing collateral.
Refine copy and messaging throughout the FixYa site and communications.
Execute industry trade show and branding strategy for iMedia, OMMA, etc.
Develop go to market strategy for partnering with industry trade publications.
Track and evaluate effectiveness of branding efforts.
Manage external vendor relationships.
10 years of experience in marketing at an online publisher, ad network, DSP, or similar online company.
Track record of taking a publisher or ad network to the B2B market
5 years of experience with online or digital media
Avid social media user and marketer
Experience working in a fast paced startup culture
An executor, someone who gets things done
Scrappy and resourceful
Excellent communication skills
Adept at working with VP and C level individuals.
BA/BS degree with a strong academic track record required.
FixYa is a profitable venture backed company. With over 25 million uniques, FixYa leverages the Wisdom of Crowds to enable its community of users and experts to solve tech support problems on over 5 million consumer products. Users can find pre-existing solutions on the site or have questions answered by the site's active expert community.
||Suite 250 |
2800 Sand Hill Road
Menlo Park, CA 94025
THIS JOB HAS EXPIRED
Investors: Mayfield Fund
, Pitango Venture Capital All Jobs: at Fixya
|Headquarters:||San Mateo, CA 94403|
|Industry:||Networking and Equipment|
|Company Profile:||Fixya is the world's largest product support community website online. With over 30 million members collaborating on product related tips and support issues, Fixya provides consumers with user feedback and solutions to problems related to any product, before and after the purchase. From figuring out how to fix cars, which cameras to buy, or how to operate a new iPhone, the Fixya community of hobbyists, tinkerers and gadget-savvy stay-at-home moms share real world experience and practical advice. Fixya is part of the DIY revolution, transforming how we help ourselves as well as each other to solve everyday problems. Our objective is to become the most relevant source for product information, whether it's a vitamin, a smart phone, or even a box of cereal. Fixya is profitable and fast growing company.|
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